Allianz Malaysia ushered in the New Year with its first-ever Neujahrskonzert (New Year Concert) 2019 at the iconic Dewan Filharmonik Petronas last night.
Allianz Malaysia ushered in the New Year with its first-ever Neujahrskonzert (New Year Concert) 2019 at the iconic Dewan Filharmonik Petronas last night.
The event was a collaboration between Allianz Malaysia as well as the German Embassy Kuala Lumpur and the Malaysia-German Chamber of Commerce and Industry (MGCC).
As it is a common practice to attend classical musical concerts ahead of the New Year in Germany, in keeping with that tradition, the event presented the perfect opportunity to bring a taste of Germany to Malaysia.
Guests were welcomed with a cocktail party where they had a chance to mingle around and experience an extraordinary art exhibition by Adrian Johann Dan Bedoy.
The art exhibition featured modern architecture interpretations in the digital era of Kuala Lumpur.
“We as a company firmly believe that life is more than financials, facts and figures. We believe that culture: art, literature or music – play an equally important role to inspire us as humans.
“We therefore collaborate across the globe with world-class partners to bring these values to society” said Joseph Gross. Chief Executive Officer (CEO) of Allianz Life Insurance Malaysia Berhad.
The event was attended by nearly 800 guests, including Prime Minister of Malaysia Tun Dr. Mahathir Mohamad and his wife Tun Dr. Siti Hasmah Mohd Ali who is the Patron of the Malaysian Philharmonic Orchestra as well as dignitaries from both countries.
The Malaysian Philharmonic Orchestra, led by Resident Conductor Gerard Salonga served up a delectable programme which celebrated German classical music.
“It is with great pleasure to us that we can start into the New Year with such an auspicious event, with Germany’s great musical treasure being played by Malaysia’s best Philharmonic Orchestra, thus bringing the Malaysian and German community closer together through the universal language of music, not only through business,” said MGCC chief executive officer, Daniel Bernbeck.