Kuala Lumpur, 12 April 2021 – Honda Malaysia (or the Company) today concluded the  “1 Million Dreams Campaign” at the 1 Million Dreams Brand Collaboration – Prize Giving  Ceremony with its brand partners – CUCKOO, Shopee and Watsons. This final event of the  month-long campaign saw the presentation of the final three 1 Million Special Edition models  to the lucky winners from brand partners. The Company also announced the 1 millionth Honda  customer at the event. 

Honda Malaysia’s new Managing Director and Chief Executive Officer, Ms. Madoka Chujo,  who took office on 1st April 2021 said, “Thanks to the excellent leadership of my predecessors,  the strong commitment of our Honda associates and dealers as well as the support from the  Malaysian Government has led Honda Malaysia to achieve many remarkable milestones. Last  month, Honda Malaysia reached the 1 millionth sale unit milestone and celebrated the  achievement with all Malaysians. The Company presented four of the 1 Million Special Edition  models to the lucky winners at the 1 Million Dreams Grand Finale. Today, I am very privileged  to be here celebrating this outstanding achievement with all of you and presenting another  three 1 Million Special Edition models to the lucky winners from our brand partners.” 

“To all Malaysians, Honda customers, members of the media, and brand partners, thank you  for your strong support and for being part of this momentous achievement,” Ms. Chujo added. 

Three lucky winners who drive home the 1 Million Special Edition models which are the  All-New City, HR-V and BR-V were presented by the brand partners, CUCKOO, Shopee and  Watsons respectively alongside Honda Malaysia at the event. 

Please refer to the table below for the three winners of the “1 Million Special Edition” models. 

“Congratulations to all winners of Honda Malaysia’s 1 Million Dreams Campaign as well as  Honda Malaysia’s lucky 1 millionth customer! As a Healthy Home Creator who is constantly in  pursuit of enhancing the lives of all Malaysians through Beyond Standards Healthy Home  offerings, we are also happy that collaboration like that has curated greater excitement and  experience for our customers in their journey of improving their living standards and  completing their dream homes. We look forward to greater collaborations like this to inspire  more to live healthier and happier,” said CUCKOO International Founder and Chief Executive  Officer, Mr. Hoe Kian Choon.  

Mr. Kenneth Soh, Head of Shopee Mall Malaysia said, “The Honda 1 Million Dreams campaign  has provided a lucky and loyal Shopee user a once-in-a-lifetime experience, and from a brand  they cherish. Being able to make a user’s dream come true further reminds us that strategic  partnerships between brands, driven by a common goal, is effective as our customers stand  to benefit from our shared efforts. Together, we are able to create meaningful experiences for  them and their family, and that is what we want to achieve by the end of the day.” 

Ms. Caryn Loh, Managing Director of Watsons Malaysia said, “Being the leading health and beauty retailer in the country, rewarding our members have always been one of the initiatives  of our loyalty program. Therefore, Watsons collaborated with Honda Malaysia to give away  one of its Special Edition models, the Honda BR-V. This contest was held back in late February  to early April this year and today we are here to reward this lucky Watsons member with that  grand prize. We would like to thank all the Watsons members’ participation and look forward to expanding our collaboration with Honda Malaysia. Stay updated with Watsons’ latest  contests via Facebook or www.watsons.com.my.” 

The seven 1 Million Special Edition models are exclusively designed for the 1 millionth sale  unit milestone. The unique features in the exterior are Dual Tone Exterior, Front Fascia with  Red Highlights, Sporty Red Line Side Mirrors, Black Painted Alloy Wheels with Red Highlights  and 1 Million Dreams Signature Emblem on both front fenders of the cars. Interior-wise, the  Special Edition models come with 1 Million Dreams Embossed Leather Headrest for both  driver and front passenger seats as well as Leather Steering Wheel with Red Stitching and  Center Mark. The Special Edition models also come with a 1 Million Special Edition Leather  Key Pouch. 

Ms. Megawati who is the owner of the All-New City 1 Million Special Edition will be enjoying a  car which is a game changer in the B-segment. The All-New City is powered by a new 1.5L  DOHC i-VTEC engine, which is the most powerful engine in its class that produces up to  121PS and a maximum torque of 145Nm. The All-New City sets a new standard for  B-segment cars with several advanced technologies that are a first in the segment, such as  the Remote Engine Start1 that provides convenience for customers. The safety features of the  All-New City are also fitted with Six Airbags2 and Honda LaneWatch2. 

Meanwhile, Mr. Muhammed Faisal can look forward to owning the sporty HR-V 1 Million  Special Edition. The HR-V is Malaysians’ favourite Compact Sport Utility Vehicle (SUV) and  is currently leading the segment. The HR-V RS has a bolder appearance with a Sporty  18-inch Dual-Tone Alloy Wheels, Sporty Design Front Grille, as well as Black Front and Rear  Bumper. The winner will find the Multi-Utility Cargo Space in the HR-V highly flexible and  meeting his lifestyle needs, thanks to its three modes of Tall Mode, Long Mode and Utility  Mode. The HR-V is now equipped with a new 7-inch display Audio that is compatible with  Apple CarPlay™ and Android Auto™3 connectivity. The Compact SUV also provides added  convenience with two new USB ports in its centre console. The owner can drive the HR-V with  more peace of mind as the HR-V is equipped with Honda LaneWatch2. 

For Mr. Mohd Aisamuddin who drove home the highly popular Full 7-Seater Crossover, the  BR-V 1 Million Special Edition, he now owns a car which is a range-topper with the biggest  trunk space at 223 litres with all the seats up and 539 litres when the third-row seats are folded  down. Adding to its spaciousness is the remarkable versatility provided by multiple seat  configurations with 60:40 One Touch Tilt & Tumble in the second row and 50:50 Tilt & Full  Tumble in the third row. The owner can also enjoy an exceptional driving experience as the BR-V is now equipped with Paddle Shift4 while the interior design is enhanced with attractive  new leather seats with Red Finishing4. 

Adding to the excitement, Honda Malaysia also announced the 1 millionth model which is the  Civic, and it belongs to Mr. Ahmad Sirwan Bin Mat Tuselim. Honda Malaysia together with  CUCKOO, Shopee and Watsons presented Mr. Ahmad Sirwan with a token of appreciation  that is worth more than RM8,000, as an appreciation gift for the 1 millionth Honda owner in  the country. 

Honda Malaysia expresses its sincerest gratitude to everyone who has spurred the Company  to achieve the 1 millionth sales milestone. The Company is looking forward to excite the  market with Next Generation Advanced Technology products. 

For more information on Honda models, customers can visit any of the 102 Honda authorised  dealerships nationwide or call Honda Malaysia’s Toll-Free number at 1-800-88-2020 or log  onto www.honda.com.my.  

¹ Applicable for E, V & RS variants only. 

² Applicable for V & RS variants only. 

3 Android Auto™ will be available upon official launch of the service in Malaysia 4 Applicable for V variant only. 

Twitter