KUALA LUMPUR, 11 JANUARY 2021 – It has been a challenging start to 2022 for many Malaysians as the country is seeing some of the worst incidents of floods in recent years, in addition to the ongoing pandemic. Malaysians from all walks of life have come together in the spirit of “Kita Jaga Kita” to help affected communities, from helping in clean-up efforts to donating cash, clothes, and food, to even rescuing stranded animals.
Now there’s even more good news – Malaysia’s largest home improvement retailer, MR D.I.Y. Group (M) Berhad (MR D.I.Y.) is stepping up to help the rakyat in a significant way – by helping to stretch their ringgit further. In addition to keeping to their promise of “Always Low Prices”, the retailer has also committed to a nationwide “Price Lock: Harga Kami Tetap Sama” initiative. Under this initiative, the retailer has committed to not raising prices of all products across its three brands - MR. D.I.Y., MR. TOY and MR. DOLLAR - until 31 March 2022.
Announcing the initiative, MR. D.I.Y.’s Head of Marketing, Alex Goh said, “The pandemic has placed a lot of pressure on the global marketing value chain. The cost of manufacturing, transporting, and retailing goods has risen significantly, driving many retailers to pass on the additional costs to customers in the form of price increases. At MR D.I.Y, we are making every effort to keep our prices stable, so that we don’t burden consumers unnecessarily.”
“We are leveraging our direct relationships with manufacturers, our extensive logistics systems, and as always, the insights we gain from our use of data analytics, to ensure we can provide customers what they need, at prices they can afford. Our 886 stores nationwide and our online platforms also help ensure they can access these products conveniently. By making this commitment to not raise prices for the foreseeable future, we are giving Malaysians the peace of mind they need during these challenging times,” he added.
He also said that the Group had moved quickly to ensure their stores were well-stocked with the essentials customers need, including cleaning products to help those affected by the floods, back-to-school supplies as schools reopen nationwide on January 10, 2022, through to face masks, face shields, sanitisers and other personal protective equipment to prevent the spread of the COVID-19. In November 2021, the Group had also announced the launch of government-approved COVID-19 self-test kits, in a move to help prevent the spread of the pandemic.
Customers can find everyday essentials amongst the 18,000+ products available at MR. D.I.Y. stores; food, beverage, and household necessities at fixed prices of RM2 or RM5 at MR. DOLLAR; and affordable toys to keep children entertained at MR. TOY. In addition, MR. D.I.Y. will also carry a range of Chinese New Year household and decor items, to ensure everyone can enjoy the upcoming festive celebration.
Information on ‘Price Lock: Harga Kami Tetap Sama is available at https://www.mrdiy.com/promotion/305/MR.DIY-Group-Harga-Kami-Tetap-Sama-2022/. For more information about MR D.I.Y., visit www.mrdiy.com, e-commerce platform, www.mrdiy.com.my, Facebook, and Instagram.
