Sunway Property Managing Director Sarena Cheah (second from left) at the signing of the sustainable financing MOU with Alliance Bank Malaysia Group Chief Executive Officer Kellee Kam, witnessed by Sunway Property Property Development Central Region Senior Executive Director Chong Sau Min (far left) and Alliance Bank Malaysia Group Chief Consumer Banking Officer Gan Pai Li (far right).
Sunway City Kuala Lumpur, April 6 – Master Community Developer Sunway Property and Alliance Bank have signed a Memorandum of Understanding at Sunway Resort Hotel in Sunway City Kuala Lumpur to drive the adoption of green-certified properties towards sustainable communities. Sunway Property is the first developer to partner with Alliance Bank towards this purpose.
Under the collaboration, homebuyers can leverage Alliance Bank’s sustainable mortgage financing packages for green-certified Sunway projects. Homebuyers will enjoy lower interest rates and also, a fast turnaround time for end-financing approvals.
“As the Master Community Developer, Sunway Property is determined to drive the achievement of the 17 United Nations Sustainable Development Goals (SDG), especially SDG 11, which is to make cities and human settlements inclusive, safe, resilient, and sustainable. In our efforts to promote a healthier, sustainable, and holistic living, we have adopted the Sunway Design & Development Architecture (SDDA) as the guiding philosophy for all our Signature Products and developments across Malaysia,” said Sunway Property Managing Director Sarena Cheah.
“Sustainability is at the heart of what we do and it is the first pillar of our SDDA, alongside Innovation, Health & Wellness, and Lifestyle & New Experiences. Hence, we will continuously enhance our guiding philosophy to further elevate the homeownership experience for our communities, “ she added.
Cheah also mentioned that homebuyers in the current Sunway Property’s Signature Series 2023 Campaign will have access to sustainable financing options when they purchase Sunway Property’s green-certified Signature Products across Klang Valley, Johor, Penang and Ipoh - further enabling them to experience the benefits of green living. The campaign will run until 30th June 2023.
“Alliance Bank has built its strengths by being agile in innovating and providing products and services that serve the communities’ needs. These personalized solutions are delivered with speed and the level of service that our customers have come to expect from Alliance Bank. Through this partnership with Sunway Property, the Bank will be able to expand its reach and encourage more businesses and people to opt for sustainable solutions. This will create a meaningful impact for the community, in line with Alliance Bank’s aspiration to be a bank for the community,” said Alliance Bank Group Chief Executive Officer, Kellee Kam.
Alliance Bank’s Branch-in-a-Tablet, Digital SME and Sustainability Assistance Programme for financing, together with BizSmart® Solution and #SupportLokal, offer green propositions to help businesses build competitive advantages as well as achieve their sustainability goals. At the same time, the Bank’s consumer solutions such as the Alliance Bank Visa Platinum Virtual Credit Card, 0% Easy Payment Plan for Solar Panel Financing, attractive mortgage financing packages and e-KYC contribute towards the Bank’s initiatives to ease customer interaction and reduce carbon emissions.
