KUALA LUMPUR, 9 July 2025 — XOX BHD, in collaboration with mobile retail partner 3cat – Malaysia’s largest upcycled smartphone retailer, has launched a bold new campaign to make premium smartphone ownership more affordable for everyday Malaysians. With RM800 instant savings on selected iPhones, customers can own upcycled Apple devices from just RM399, backed by a one-year warranty, flexible instalment options, and unlimited 5G through the XOX SmartPlan800, priced at only RM89/month.
Bridging The Digital Divide
More than just a promo, the campaign is part of XOX’s commitment to bridging the digital divide. As smartphones become essential for work, study, and life, XOX is focused on empowering users, not locking them into overpriced bundles or unclear commitments. “This is a movement, not just a promo,” said Datuk Kenneth Vun, Managing Director of XOX BHD.
“We’re doing this to democratize technology, to ensure more people, especially underserved groups, can own premium devices and stay connected with high-speed data.”
Giving Tech a Second Life
3cat is Malaysia’s go-to destination for trusted, affordable used smartphones and electronics. Whether shopping online or in-store at 3cat’s 21 retail locations, customers enjoy a seamless experience with quality-checked devices, transparent pricing, and eco-friendly impact. By giving tech a second life, 3cat helps people save money and reduce electronic waste, without compromising on performance or peace of mind.
Pay Less, Stay Connected
With the RM800 discount applied, customers can get the iPhone 12 (64GB) for RM399, iPhone 13 (128GB) for RM799, and iPhone 15 Pro Max (256GB) for RM3,199. The savings are applied upfront, not staggered, giving customers full visibility and real value. To qualify, customers simply sign up for the XOX SmartPlan800, which includes unlimited 5G data and calls for RM89/month. The device and plan are kept separate, no hidden fees, no bundled gimmicks, no inflated monthly bills. All devices are professionally tested for quality and come with an industry-leading one-year warranty. Customers can pay upfront or via instalment, with devices available immediately at any of 3cat’s 21 outlets nationwide.