Recently, All View Cloud released the "2024 Double Eleven Promotion Summary of China's Color TV Market"report. Market data highlights strong growth in the 75+ inch large-screen and high-end TV segments, with an accelerated trend of structural upgrades. In this wave of consumer upgrades, Hisense TV achieved the highest sales share across the entire network, topping multiple categories such as high-end and large-screen TVs.

Market Insights: Dominance in the High-End Large-Screen Market

Data from Aowei Cloud Network reveals that between Week 42 and Week 46 (October 14 to November 17), Hisense TV ranked #1 in sales revenue across several segments, including:

• TVs priced over 10,000 yuan.
• 85-inch and larger screens.
• 98-inch and larger screens.
• Mini LED technology.

Hisense also excelled on major e-commerce platforms:

• On JD.com, Hisense ranked #1 in overall TV sales, 100-inch TV sales, and TVs priced over 10,000 yuan.
• On Tmall, the Hisense ULED 85E7N topped the best-selling list for TVs priced over 8,000 yuan.

Monthly monitoring data from All View Cloud also indicates that from January to October 2024, Hisense ranked #1 in sales volume and sales share in both the 85-inch+ large-screen market and the 10,000-yuan+ high-end market.

User Satisfaction: Leading for a Decade

Consumer habits have evolved, with higher expectations for TV quality. According to the China Quality Association's 2024 User Satisfaction Evaluation, Hisense TV achieved an industry-leading score of 86 points, marking the highest user satisfaction in recent years.

From 2015 to 2024, Hisense TV has maintained the #1 spot in user satisfaction for 10 consecutive years, solidifying its strong market competitiveness.

Picture Quality: Tailored for Real-Life Scenarios

Picture quality remains a core demand for TV users. Hisense’s ULED TVs deliver superior visuals by integrating:

• Advanced Xinxin AI chips.
• The Xinghai AI large-scale model.
• A fully optimized “Core Light Screen” system for dynamic light control.

This combination enhances clarity, contrast, color, and smoothness. For instance, the 100-inch E7N model includes:

• A Pro-grade Xinxin AI chip.
• A self-developed soft-light anti-glare screen.
• AI-powered optimization to ensure smooth, clear visuals, even in low-definition videos, and natural skin tones during TV dramas.

AI Interaction: Revolutionary Features for Daily Life

In the AI TV era, Hisense leads innovation with its Xinghai AI series large-scale models, introducing the industry’s first large-screen AI intelligent agent group. These systems provide tailored solutions across various scenarios, such as movie watching, gaming, fitness, and parenting.

Key innovations include:

• Natural conversation interactions that go beyond traditional command-based systems.
• Cross-scenario task planning, allowing seamless access to desired content and services.
• A user-friendly interface that makes the TV feel like a family companion.

100-Inch TV Leadership

Hisense currently offers over 30 models of 100-inch giant-screen TVs, establishing the strongest lineup in the large-screen market. Combining exceptional picture quality and powerful AI capabilities, Hisense’s 100-inch TVs have become the top choice for users seeking upgrades.

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