The Malaysian Investment Development Authority (MIDA) and Chery Corporate Malaysia Sdn. Bhd., have successfully organised a premier supply chain programme in Wuhu, China supported by the Ministry of Investment, Trade and Industry (MITI) and the Malaysia Automotive Robotics & IoT Institute (MARii) from 2-5 December 2024. The four-day initiative connects Malaysian automotive vendors directly with Chery's global technology hub. This landmark programme marks Malaysia's biggest step yet towards becoming a major player in the global automotive supply chain.
The programme brought together more than 100 industry leaders, including 40 Malaysian vendors as well as official representatives from MITI and MARii were also in participation. Participants received access to Chery's advanced manufacturing facilities and technical expertise.
MIDA CEO Datuk Sikh Shamsul Ibrahim Sikh Abdul Majid emphasised the programme's significance. “Malaysia's automotive industry stands at a transformative moment. The programme establishes a structured pathway for our vendors to access advanced technology and global markets, particularly in the crucial areas of next- generation vehicles and sustainable manufacturing. This represents a transformative opportunity for Malaysia's automotive ecosystem.”
He added, "The collaboration demonstrates MIDA's commitment to fostering high- value partnerships that advance our national economic agenda. We are focused on positioning Malaysia as a key hub in the global automotive supply chain, and this partnership with Chery exemplifies the calibre of investment relationships we aim to cultivate.”
Echoing these sentiments, Leo Chen, Executive Vice President of Chery Corporate Malaysia highlighted, "Our collaboration with MIDA highlights Chery’s dedication to building a strong and inclusive supply chain. We are eager to partner with Malaysian vendors to drive innovation and sustainability in the automotive industry, while also contributing to Malaysia’s economic growth."
"At Chery, we are committed to investing in people and partnerships. By inviting Malaysian vendors to Wuhu, we provide them with the opportunity to understand and adopt our global standards, enabling them to become integral contributors to Chery’s international success. This is more than just a collaboration, it is a shared journey of growth, innovation, and mutual achievement,” he said.
The four-day event featured:
• Exclusive tours of Chery's state-of-the-art manufacturing facilities
• One-on-one business matching sessions with Chery executives
• Technical workshops on next-generation vehicle technology
• Networking opportunities with global industry leaders
This inaugural event themed Chery Premier Supply Chain Programme aligns with the objectives outlined in Malaysia’s National Automotive Policy (NAP) by promoting local vendor development, supporting next-generation vehicles (NxGV), and incorporating Industry 4.0 practices. It also reflects Malaysia’s commitment to addressing the rising demand for electrification and smart mobility solutions.
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