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Bank Islam Malaysia Berhad continued its effort to support the country’s football teams by launching another co-branding card with Visa and Terengganu Football Club (TFC), the Bank Islam Visa Debit Card-i Terengganu FC “Peteh Terengganu Peteh”.
The objective of the collaboration is to garner more support from people of Terengganu towards their state football team.
Its chief executive officer Khairul Kamarudin said this co-branding effort is an initiative of Bank Islam to provide solid support to the sport of football.
“Throughout 2016 and 2017, Bank Islam has distributed incentives through the co-branding initiatives totalling over RM9 million to the national and state football teams that we have partnered with.
“We expect that this incentive will continue to increase with the launch of the Bank Islam Visa Debit Card-i Terengganu FC “Peteh Terengganu Peteh” as well as initiatives like this that will be held with other football teams in 2018,” he said.
Bank Islam, he explained, has issued more than 700,000 co-branded cards together with football associations throughout the country during 2016 and 2017.
“We hope that this encouraging response will contribute to the development of football as well as to promote the spirit of unity among the people through sports”.
“This card offers a wide range of benefits to cardholders and part of the annual fee of this card will be given to TFC as part of the Bank’s and cardholders’ contribution to the development of their football team,” added Khairul.
TFC deputy president, Datuk Wan Nawawi hoped this collaboration with Bank Islam will allow the he Terengganu football fans to enjoy the benefits of this card and contribute to the development of the team.
This is the seventh co-branding effort between Bank Islam, Visa and Football Associations after collaborations with Football Association Malaysia (FAM) followed by Kelantan Football Association (KAFA), Pahang Football Association (PFA), Kedah Football Association (KFA), Selangor Football Association (FAS), and Melaka United Soccer (MUSA).
In conjunction with this launching, Bank Islam also introduced a campaign that was specially organised for the cardholders, Bank Islam Visa Debit Card-i Terengganu FC FC “Peteh Terengganu Peteh” Campaign.
With a minimum spending of RM50 on retail transactions, cardholders will automatically qualify for a campaign entry and stand a chance to win cash prizes with one Grand Prize being RM2000 with Football Merchandise worth RM500, two Second Place Prizes being RM1,000 for each winner, three Third Place Prizes being RM500 for each winner and finally 50 Consolation Prizes being RM200 for each winner.
The campaign starts from 14th February 2018 and ends on 14th June 2018.
Bank Islam Visa Debit Card-i Terengganu FC can be issued immediately at all Bank Islam branches in Terengganu and selected branches in the Klang Valley area.
