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Canon Marketing (Malaysia) Sdn. Bhd builds on its well-known EOS range with the ground-breaking EOS R System, revolutionising the photography experience with new optical possibilities and greater levels of performance for enthusiasts.
The new EOS R System comprises a newly created EOS R full-frame mirrorless camera, four dedicated RF lenses, three types of RF mount adapters and battery grip.
Ideal for enthusiasts and professionals, the EOS R offers the lightness of Canon’s mirrorless range with functions of its high-end DSLRs. Providing users with enhanced flexibility and sophisticated imaging technology to explore creativity further, the EOS R has also been designed to be extremely user friendly.
The revolutionary RF mount technology system which is at the heart of the new EOS R camera features a 54mm diameter RF mount and flange focal distance of 20mm that enables greater capability in designing lenses.
The EOS R is also the first camera to have 12-pin connection which enables high-speed communication system between lens and camera for improved focusing, zooming, aperture setting to achieve stunning image quality. These, together with its 30.3 megapixel full-frame CMOS sensor, enables the camera to deliver unparalleled and consistent high-quality imagery.
Ensuring EOS R users will be able to capture fleeting moments, the camera boasts the world’s fastest auto focus speed of 0.051 seconds. As the world’s first camera with an amazing auto focusing ability of as low as EV -62 , the EOS R is able to attain precise focus in low-light conditions, even in near complete darkness.
Speaking at the launch, Canon Marketing Malaysia’s President and Chief Executive Officer Andrew Koh said, “Canon has always stood for the best in imaging technology and we continuously innovate our products to adapt to the dynamic technology landscape. The EOS R is a result of our commitment in bringing outstanding imaging tools that redefine photography limits and support our users, from enthusiasts to professionals, in developing their skills and passion for photography.”
“A revolution happens when photography fans and Canon come together, and we are confident that the functionality and optical advancements in the EOS R will provide them a world of new possibilities in creative expression,” said Koh.
