Korea Ginseng Corporation (KGC) takes everyday Malaysian delectable cuisines to all new heights, incorporating additional nourishment and health benefits through its traditional and authentic Korean Red Ginseng ingredient.
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Korea Ginseng Corporation (KGC) takes everyday Malaysian delectable cuisines to all new heights, incorporating additional nourishment and health benefits through its traditional and authentic Korean Red Ginseng ingredient.
Recognizing the importance of promoting a healthier lifestyle in the form of wholesome easy-to-make recipes, KGC has partnered with international celebrity chef and media personality, Chef Anis Nabilah via unique cooking demonstration and workshop sessions held for members of the media.
KGC manager of global sales department, Ji-Hwan Kim said, “We are proud to continue our wellness journey in empowering Malaysians to inhabit a healthy lifestyle through Korean Red Ginseng.
“Committed to become a trusted health partner, we are always exploring for creative methods to effortlessly instil healthier nutritional habit and lifestyle with our Korean Red Ginseng CheongKwanJang products and what better ways than to incorporate this highly-reputable ingredient into delicious cuisines that Malaysians always come to love.
“With Ramadan just around the corner, we believe that this event is very timely to inspire our fellow Muslims to adopt a combination of balanced, nourishing and flavoursome daily diet to stay healthy and energized during the fasting period.”
He believed this is a great platform for them to further expand their reach into a broader market segment in Malaysia that is well-known as the melting pot of various cultures.
“Our recent achievement of additional Halal-certification as well as our latest product launch partnership with Astro GOSHOP’s Malay Channel allow us to introduce a wide range of Korean Red Ginseng extract products – ‘Everytime’line-ups with different portions of Korean Red Ginseng and ‘Hong Sam Won’ in the Malaysian market.
“We hope to witness our CheongKwanJang Korean Red Ginseng products that are specifically designed to cater to the hectic lifestyle of today’s consumers living in a modern era,” added Kim.
Nature is full of medicinal herbs and plants with remarkable natural health benefits. Among them, Korean Red Ginseng, long regarded as one of nature's most prized herbs, has become arising global health supplement in recent years for its outstanding efficacy in improving the recovery of fatigue, lowering blood glucose levels and controlling blood pressure.
Its remedial efficacy is a no stranger especially amongst the Asian communities including Malaysians. With 120 years of world-class legacy and heritage, KGC has been actively aspiring Malaysians nationwide to enhance their everyday health and wellness with the benefits of Korean Red Ginseng.
Chef Anis Nabilah commented on the health wonders of Korean Red Ginseng, “The red ginseng extract has an acquired, earthy and slightly bitter taste to it.
“While experimenting with the product-infused recipes myself, I realised that the extract contributes to enhancing the palates of everyday dishes.
“ Simultaneously, the extract helps increase the nutritional values of family meals without compromising its taste. I personally recommend Korean Red Ginseng-infused meals for the health-conscious Malaysians.”
Taking pride in its history of contributing to people’s health around the world and outstanding efficacy, KGC has been investing more than 20 billion Korean Won (approximately US $ 1.76 million) every year on research and development.
With the committed reliability and accountability as a trusted health partner, KGC continuously strives forward to create a better and healthier lives of Malaysian consumers by providing the world-class quality of Korean Red Ginseng products under its brand CheongKwanJang.
KGC CheongKwanJang Korean Red Ginseng products are available at leading retailers, including Isetan Grocery Store KLCC, BMS Organic outlets, Hai-O Chain Stores.