Kuala Lumpur, 24 March 2021 - Zurich Malaysia (Zurich) and Singapore-based fintech BetterTradeOff, today launched ‘Up | MyZurichLife’, a financial planning solution exclusively for MyZurichLife’s users to help them plan for a brighter future. The solution took root after BetterTradeOff won the Malaysian round of the Zurich Innovation Championship in April 2020.
Up | MyZurichLife is a cloud-based solution utilising advanced analytics with an easy to-use interface. This helps to dramatically simplify the task of building of a sound and comprehensive financial plan and makes it possible for anyone, regardless of their financial literacy, to plan and make better financial decisions.
The solution allows users to explore different financial scenarios and how individual elements impact their overall plan. This includes purchasing a new home, planning for retirement, and planning for children education. Users can project the impact of life events such as becoming unemployed, or the sudden loss of the family’s main breadwinner on their financial situation. This enables them to better estimate the course of action to take to mitigate financial stress. Using a drag-and-drop approach, ‘goals’ or ‘dreams’ can be included into their plan, such as a new property, a child’s education, or a potential investment for a visualisation of the impact on their long-term cash flow, savings, or net wealth.
The solution incorporates Zurich’s products and proposes what may best suit customers to realise their ideal plan. It also has a convenient interface for customers to connect with a Zurich Wealth Planner for advice on tailoring a plan that meets their individual needs directly from the Up | MyZurichLife solution. The concept is to help customers put their plan in motion with minimal hassle.
Speaking on behalf of the Zurich Insurance Group, Zurich Holdings, Executive Director Stephen Clark said, “Innovation is central to the Zurich vision, enabling us to identify and develop uniquely tailored protection solutions for our customers. Collaborating with like-minded companies such as BetterTradeOff gives Zurich customers an even greater ability to take control of their financial and protection needs. Ultimately, this partnership will allow us to better serve our customers in order to secure their financial futures.”
Clark added, “The Zurich Innovation Championship was established to nurture innovators to tackle challenges that impact on us all, to build a more sustainable future. I am delighted it opened doors for us to collaborate with BetterTradeOff to push the boundaries of financial planning and protection to enhance the lives of Malaysians.”
Co-Founder and Chief Executive Officer of BetterTradeOff, Laurent Bertrand said, “Making sound financial planning a reality for everyone, means partnering with global leaders like Zurich to bring the solution to more countries and millions of more people. The launch in Malaysia is a great first step toward what we hope will become an important global partnership with Zurich.”
“Up | MyZurichLife will allow Zurich customers to discover and understand how Zurich products can enable and enhance their financial life journey- providing Zurich with a powerful new sales channel and exciting new customer offering,” Bertrand continued.
With the launch of this easy to use online financial tool, Zurich and BetterTradeOff will continue to upgrade the tool based on users’ response and input to satisfy the unique needs of Zurich and its partners’ customers in Malaysia. Access to ‘Up | MyZurichLife’ is available via myzurichlife.com.my under the Reward page. Registration is free and open to all Malaysians.
