Kuala Lumpur, 26th November 2021 – Only one in three businesses in Malaysia have implemented digital transformations strategies. This is an alarming finding especially in this endemic phase, where digital tools that enable a safe and effective contactless environment are critical to restarting the economy whilst simultaneously keeping citizens safe.
Recognising the importance of this contactless environment, Shopzpin - a digital transformation company, has developed an intuitive and highly flexible smart ordering system that will be vital in creating a comprehensive contactless environment by making digitalisation more affordable and accessible to businesses.
“Over the past year, we have studied the market and retail operators to truly understand the market’s requirements and what can be done to further unlock this potential. What we have realised is that ease of use and customisation are the two most critical factors - especially within the F&B industry. Many businesses have been hesitant to digitalise simply because of how complicated it seems. Meanwhile, others have not fully embraced the technology due to the many limitations present in current product offerings. This is where I believe that we at Shopzpin can make a big difference” said Johnson Lee, the founder of Shopzpin.
Shopzpin’s smart ordering system is well suited for F&B business owners as it provides them with a fully-featured ordering and digital store system that allows them to highly customise various aspects of their presentation, messaging, information and menu options. This includes fully branded menus with product pricing, descriptions and photos.
With adjustable details across outlets, Shopzpin’s system caters effectively to the requirements of chain restaurants and retailers. Through this feature, store owners are able to manage different menus and operating hours across various outlets. The system also provides merchants with a built-in personalised landing page that acts like a mini-website allowing merchants to display additional items and information like promos, vouchers and even job listings.
“Whether it is ordering in-store or online, businesses nowadays want something that best represents their brand because they understand that this is now how most customers interact with them. A boring or highly rigid online store and menu send the wrong message and can also be confusing or frustrating for customers when they order. At Shopzpin, we understand this and that is why we give our merchants high levels of customizability to put their best foot forward. To tie it all together, we also offer personalised and hands-on customer service and on-boarding something that many of our competitors lack,” added Johnson.
Shopzpin also allows merchants to gather and analyse consumer data through a membership programme functionality. This then translates to more effective and targeted marketing campaigns in the future for businesses.
Speaking on the utility of the system, Vuitton Pang, CEO of emart 24 - Korea’s fastest-growing convenience chain store in Malaysia, stated that “As a convenience store, our main priority is to ensure our customers have the most efficient experience. To that end, the provision of an online ordering service is necessary for us. In this post-pandemic new normal we know that also more people will focus on food deliveries and shorter times will be spent in-store. To maintain business growth, we will have to sell online, something which can be facilitated by Shopzpin's online ordering system," he said.
Smart Ordering Beyond Retail
Looking to take their contactless environment efforts to the next level, Shopzpin is in the midst of expanding its digital store solution beyond F&B and into other industries such as shopping malls as well as the hospitality and tourism industry. Johnson added “Shopzpin ultimate aim is to catalyse business whilst ensuring the safety of the public at large. With this in mind, we believe that our system can be incredibly useful in a variety of industries in creating a safe, efficient and effective contactless environment.”
Digitalisation is earmarked to be a substantial economic driver with the global market valued at USD415.1 billion. Shopzpin’s innovative approach to digitisation and smart ordering represents a strong contender for Malaysia to carve out a decent slice of this highly lucrative pie as the service gains a foothold locally. Longer-term, Shopzpin intends to expand regionally with a focus on Thailand, Indonesia, Taiwan and the rest of ASEAN.
Established during the pandemic, Shopzpin offers business solutions that accelerate digitalisation for businesses. Shopzpin also offers software solutions with eCommerce features to help business owners start, run, and expand their businesses. With Shopzpin, entrepreneurs can start selling their wares from anywhere by setting up an online store and managing everything from a single dashboard, including sales, product details, inventory, marketing, customer relationships, and more. Some of Shopzpins current merchants include restaurants and retailers such as emart 24, Khrua Thai and Hong Kong HotPot.
For more information please visit: https://shopzpin.com/
