iAds-MGram powered by moLotus - a breakthrough mobile video customer interaction service - has automated and transformed customer-related processes for Indonesian brands and advertisers; ensuring high conversion, better ROI, ARPU enhancement, cost savings and customer value maximization.
With the merger of telecom brands - PT Indosat Tbk (Indosat Ooredoo) and PT Hutchison 3 Indonesia, the Indosat-moLotus partnership now covers 104 million subscriber-base. The company’s enhanced scale, financial strength, and expertise, combined with strategic partnership with moLotus would further contribute towards the vision to “Become the Most Preferred Digital Telco of Indonesia ''.
moLotus powered iAds-MGram will drive more innovation and breakthrough transformation; enabling the delivery of outstanding digital services to advertisers and brands across Indonesia. The iAds-MGram campaigns would add to conversion rates driving more high margin revenues, given the Indonesian IDR 122 Trillion (USD 8.3 Billion) advertising spend.
The pan-Indonesia service is expected to expand faster across subscribers and advertisers even in these tough times. With brands like Suzuki, UOB and HSBC Indonesia having launched marketing and lead generation iAds-MGram campaigns recently, it will become the most preferred choice for more brands across industry verticals including Banking, Insurance, E-commerce, Consumer Electronics, Automobile, Retail, Government Sectors, etc.
With moLotus powered iAds-MGram, Indosat Ooredoo Hutchison is all set to become a world-class digital telecom and internet company creating additional value for stakeholders.
moLotus, with Ooredoo and Hutchinson groups, is actively exploring partnership opportunities in Dubai, Saudi Arabia, Thailand, Maldives, Fiji, Canada, Vietnam, and Bangladesh.
