GENERAL

Watsons Unveils New & Improved Target Pro by Watsons Serum Line: Smarter Skincare that Targets, Treats & Transforms

 |  Friday, 23 May 2025 16:37  |  Published in GENERAL

Watsons Unveils New & Improved Target Pro by Watsons Serum Line: Smarter Skincare that Targets, Treats &  Transforms 

Watsons Malaysia proudly introduces  the newly upgraded Target Pro by Watsons, a science-backed skincare  range from Japan designed to tackle specific skin concerns with precision  and care. Now with a refreshed look and enhanced formulations, the  Target Pro line continues to deliver visible results through innovative  ingredients led by the breakthrough S7ABELIX™, known for  strengthening the skin barrier and improving nutrient absorption for  healthier, more resilient skin. 

This new chapter of Target Pro by Watsons features seven  dermatologically tested serums, each thoughtfully formulated to support  your skin’s unique journey. Whether you're dealing with dryness, dullness,  ageing, or sensitivity, there’s a targeted solution to help you achieve your  skincare goals. 

Among the highlights is the Vitamin C 15% Concentrated Serum, now  reformulated with a 1.5x boost of vitamin C to increase skin radiance by  up to 35%, helping users achieve a more even and glowing complexion  over time. Its potent yet gentle formula makes it suitable even for sensitive  skin types. 

Adding to the excitement is the debut of the Granactive Retinoid 1%  Concentrated Serum, specially created to combat the early signs of  ageing. With consistent use, this powerhouse serum helps reduce the 

appearance of fine lines, wrinkles, and loss of firmness, with visible  improvements in as little as three days. For optimal results, users can pair  Vitamin C 15% in the morning with Granactive Retinoid 1% at night,  offering a dynamic routine that brightens by day and renews by night. 

Each serum can be used on its own or layered based on your skincare  needs, offering a personalized, buildable skincare routine that adapts to  your lifestyle. Whether you want to calm, hydrate, brighten, or smooth  your skin, Target Pro by Watsons empowers you to take control of your  skincare journey with confidence. 

To celebrate this exciting relaunch, Watsons will host the Target Pro by  Watsons Concourse Event at The Exchange TRX Mall from 19 to 25 May  2025. Shoppers can enjoy exclusive promotions and help visitors explore  the full range of Target Pro serums. 

With its modern redesign, smarter formulations, and tailored solutions, the  new Target Pro by Watsons marks a new era of accessible, effective  skincare. It’s time to elevate your routine with serums that not only target  skin concerns but also treat and transform from the inside out. 

To discover more about the new Target Pro by Watsons range, visit your  nearest Watsons store or explore the collection online at  www.watsons.com.my/promo-target

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Tune Talk Unveils Malaysia’s First In-App Streaming and Gaming Features, Pioneering a New Era in Telco Innovation

 |  Friday, 23 May 2025 13:31  |  Published in GENERAL

Tune Talk Unveils Malaysia’s First In-App Streaming and Gaming Features, Pioneering a New Era in Telco Innovation

Malaysia’s fastest-growing and first fully cloud-native network operator, proudly announces the launch of Games and Drama, in Tune Talk App—the country’s first-ever in-app streaming and gaming features introduced by a telco. Seamlessly integrated into the Tune Talk app, this new entertainment hub allows users to watch dramas, play games, and earn rewards in one place, with no additional downloads or third-party logins required.

This launch marks more than just a feature update—it represents a bold business transformation that positions Tune Talk as a disruptive force in Malaysia’s RM42 billion telecommunications industry. As the only fully cloud-native telco in Southeast Asia, Tune Talk is redefining the way mobile networks operate, delivering services that are not only agile and scalable but deeply tuned to how people live, work, and play.

According to the Digital 2025: Malaysia report by DataReportal, 97.7% of Malaysians are internet users, and there are over 43.3 million cellular mobile connections in the country—equivalent to 121% of the total population as of early 2025. The Malaysian telecom market itself is projected to grow from USD 9.07 billion in 2024 to USD 11.54 billion by 2030, driven by digital lifestyle demand, mobile-first behavior, and low-latency entertainment consumption.

“This is just the beginning,” said Gurtaj Singh Padda, Co-founder, Executive Director and CEO of Tune Talk. “We’re not just enhancing connectivity—we’re reimagining what users can do with it. With the launch of Games and Drama in the Tune Talk App, we’re turning everyday digital engagement into a rich, rewarding experience. It also reflects our evolution into a truly fast, lean, cloud-native telco—an operating model built for the future.”

This rollout is made possible through a strategic collaboration with Jolibox, a leading cloud entertainment platform and Tune Talk’s main content partner for both Games and Drama in Tune Talk App. Jolibox’s expertise in embedded content streaming and gamification has enabled seamless, scalable delivery of entertainment within the app—strengthening Tune Talk’s commitment to frictionless digital experiences.

Telco Meets Entertainment 

Available exclusively via the Tune Talk app, Drama section features a curated library of streaming content, while Games selection offers casual, instant-play games that require no downloads. Every interaction earns users Tune Points, which can be redeemed for content unlocks, ad-free streaming, or exclusive perks—placing real value at users’ fingertips, powered behind the scenes by Jolibox’s embedded entertainment infrastructure.

Shawn Lim, Head of Marketing at Tune Talk, added: “Today’s users want more than just data—they want effortless, meaningful engagement. With this all-in-one entertainment hub, we’ve made telco simpler, smarter, and a lot more fun. And this is just the beginning of what our cloud-native platform can deliver.”

By running fully in the cloud, Tune Talk eliminates legacy limitations and gains the ability to deploy new features rapidly, automate user personalisation via AI, and reduce operational costs—benefits that few traditional telcos can replicate. The company’s approach aligns closely with the goals of JENDELA and MyDIGITAL, Malaysia’s national initiatives aimed at driving infrastructure modernisation, rural inclusion, and economic digitisation.

“This launch is more than entertainment—it’s proof that a telco can lead in user experience, not just network coverage,” added Gurtaj. “And we’re proud to be setting a new benchmark not only for Malaysia but for the region.”

Jolibox – Powering the Entertainment Core

This game-changing in-app experience is made possible through a close partnership with Jolibox, a leading cloud entertainment platform that specializes in seamless content delivery and gamification. As Tune Talk’s main partner for both Games and Drama, Jolibox brings its technology and content expertise to power a truly integrated entertainment ecosystem.

“We are thrilled to collaborate with Tune Talk to bring this innovative experience to life,” said Jiayuan Mao, Director, Global Partnership at Jolibox. “At Jolibox, our mission is to redefine how people access and enjoy digital entertainment. By embedding our platform directly within the Tune Talk App, we’re breaking down barriers and making it easier than ever for Malaysians to watch, play, and be rewarded – all in one place.”

This initiative reflects Tune Talk’s long-term vision to become a lifestyle-first telco, leveraging cloud technology to deliver real value to modern users. Whether streaming or gaming, users can now unlock more by doing what they already love, all at their fingertips. 

For more information, visit www.tunetalk.com/ or follow @TuneTalk on Facebook, Instagram, and X.  

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STRATSEA25 Set to Challenge Southeast Asian Undergraduate Students to Resolve a Crisis Scenario Using Strategic Communication Plan

 |  Thursday, 22 May 2025 15:59  |  Published in GENERAL

Top 3 Finalists to Present at CommsForward25 Conference for the Grand Prize

KUALA LUMPUR, 22 May 2025 – STRATSEA 2025: InterVarsity Crisis Communication Award is currently open to undergraduate communication students across Southeast Asia. Designed to challenge and nurture the next generation of communication leaders, the regional competition is held in conjunction with the inaugural CommsForward25 Conference, which will take place from 2 to 3 July 2025 at Aloft Kuala Lumpur Sentral.


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