GENERAL

Business Made Easy: Aliments Launches All-In-One Mobile Application for F&B Merchants

 |  Friday, 22 October 2021 08:08  |  Published in GENERAL

Kuala Lumpur, 22 October 2021 - Aliments is on a mission to digitise the business landscape for Food and Beverage (F&B) merchants. Forerunner in the digital food ordering and cashless transaction sector, the rising tech company has recently launched an all-in-one mobile application (app) for F&B brands to seamlessly integrate into the digital space and to conveniently carry out their business operations. 

Featuring over six comprehensive multi-story management tools, Aliments Business is a new one-stop-solution platform to facilitate F&B merchants into the digital space. With this new comprehensive app, F&B business owners will be able to keep track of their online orders coming from multiple platforms, update their menus instantly, and even manage their employees as well as their inventory. 

Content Creation Trends in the New World of Advertising

 |  Friday, 22 October 2021 08:07  |  Published in GENERAL

Author: Jonathan Parker, Managing Director for APAC, APR

The world of advertising production and the roles of the companies who inhabit it used to be clearly defined. There once was a tried-and-tested linear process of baton-passing from brands to agencies to production vendors. Agencies simplified the process of engaging and organizing multiple production vendors to accomplish numerous specialist production and post-production tasks to achieve the finished product.

With the effects of COVID-19 still lingering, marketers have been forced to alter plans, cancel or postpone live-action production and events, significantly impacting brands across the globe. As consumers flock to the internet to access basic services, interact with family and friends and stay informed during the pandemic, technology has introduced new ways of brand and consumer engagement, creating an unprecedented demand for content in various forms. As such, the quality, cost and speed at which content is created are all being challenged. 

Huawei hosts "Green ICT for Green Development" Summit in Partnership with Informa Tech

 |  Friday, 22 October 2021 08:06  |  Published in GENERAL

Bob Cai speaks at the BWS

[Dubai, October 22, 2021] At the Better World Summit (BWS) hosted by Huawei in partnership with Informa Tech, Bob Cai, Chief Marketing Officer of Huawei's Carrier Business Group, delivered the opening speech titled "Green ICT for Green Development".

"As a leading global provider of ICT infrastructure and smart devices, Huawei incorporates green development into everything we do. We see this as part of our social responsibilities. In addition, Huawei is ready to become the best partner for operators in their efforts toward carbon neutrality," said Cai. "With our innovative products and solutions, we will help operators cut carbon emissions and make their networks more energy efficient. We also want to work with operators and use ICT to better enable other industries to cut carbon emissions and become carbon neutral faster."


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