Commerce.Asia Ventures, Malaysian commerce technology venture builder, launched its flagship offering Commerce.Asia Enterprise, that is developed with the specific purpose of enabling Small and Medium Enterprises (SMEs), to quickly move their business online.

“It is essential that businesses embark on an Omni channel strategy that combines physical and online presence as they are losing out on a vast market of online buyers by not having an online presence.

“While the industry has many more enablers today, there is still no easy way for a business to move online. 

“In order to have an online presence, SMEs need to build a virtual store which is payment gateway ready, select shipping and delivery partners, comprehend changing buyers shopping patterns, choose from the many marketing channel options, manage the daily technical operations and queries at the online website and much, much more,” said Ganesh Kumar Bangah, the executive chairman and founder of Commerce.Asia 

He added all this takes up an enormous amount of knowledge, time and resources, something that SMEs, and especially micro-SMEs simply cannot handle as it is just too difficult.

“This is the main hindrance to why SMEs are hesitant to go online despite the vast opportunities to engage more local and global audience” he added.

“This is why today we are launching Commerce.Asia Enterprise - a one stop solution to help bridge the gap between SMEs Merchants and technology enablers,” said Ganesh.

This eCommerce solution launch announcement took place at a partnership ceremony which was witnessed by Yasmin Mahmood, the chief executive officer of Malaysia Digital Economy Corporation (MDEC).

Commerce.Asia Enterprise is a fully integrated one-stop point to connect SMEs to a full suite of solutions and services - right from building their online store, payment gateway, inventory and warehousing, shipping and delivery, social media marketing and order management, to marketing and managing their products via up to six local and four regional and global Marketplaces; automatically managing all aspects of the online business for them.  

“If a business wants to go online, all they have to do is talk to us and we will set up and manage everything for them.

“One of the biggest problems for micro SMEs is funding, the company addresses that concern by providing multiple packages for different budgets and service levels,” said Ganesh.

Currently Commerce.Asia has more than 20 customers including merchant brands such as Orlando, and Travel4All. The company expects this to increase to 100 merchants by the end of the year.

To spearhead its endeavour, Commerce.Asia has entered into agreements to invest in two existing Malaysian eCommerce enablers, Penang-based SiteGiant and Komuten. 

“Commerce.Asia invested in the stakes of these eCommerce enabler companies after deep evaluation of their technology and solutions, which I believe can only grow better with the proper guidance and investments.”

In an entrepreneurial crowdfunding move, Commerce.Asia is also inviting the public to take part in a 13.4 percent equity stake (to a target of RM3 million) of Commerce.Asia Ventures, to fund its investment of select eCommerce enablers and the solutions within its ecosystem. 

This equity crowdfunding will be led by Malaysian equity investment venture company Pitchin.

Twitter